Theresa Canning Zast was raised the youngest of eight children in central New Jersey and quickly learned to stake out her own creative territory in a bold and inimitable fashion. After studying graphic design and photography at Pratt Institute, she worked for an array of iconic designers, including Tricia Foley, Barbara Barry and Martha Stewart, sharpening her keen eye and penchant for color and bold pattern. At kate spade new york, Theresa led the creative department, where her quick wit and impeccable taste could be seen everywhere from the website to print campaigns to store design. Now in her role as Creative Director at the company's newest brand, Kate Spade Saturday, Theresa oversees not only design but also retail innovation, product development, marketing, and the spirit of the brand as a whole. Theresa’s proudest accomplishments are her six year old boy, Charlie, and his strong-willed three year old sister, Vivian.
Brian Singer is a San Francisco-based artist and designer. He is currently the Design Manager for Brand Creative at Pinterest. Prior to joining Pinterest, Brian managed design teams at Facebook, and ran his own studio working with such companies as Apple, Adidas and Chronicle Books.
Brian is best known for his provocative social projects, such as TWIT Spotting (Texting While In Traffic), which attracted international news coverage (including The Today Show, Time, and Gizmodo) as an unconventional approach to curbing distracted driving. He is also the creator of The 1000 Journals Project, a global art experiment that resulted in a book, a feature length documentary, and was exhibited at both the San Francisco Museum of Modern Art and the Skirball Cultural Center in Los Angeles.
In 2013, Brian joined the national board of AIGA, the professional association for design. Prior to that, he was president of the San Francisco Chapter of AIGA and served on the advisory board for the San Francisco Arts Commission Gallery.
Shel Perkins is a graphic designer, management consultant and educator with more than twenty years of experience in managing the operations of leading design firms in the U.S. and the U.K. He has served on the national boards of AIGA and the Association of Professional Design Firms. He is chairman of the AIGA Center for Practice Management. The third edition of his best-selling book, Talent Is Not Enough: Business Secrets For Designers , is available from New Riders.